Resources
Videos, Colleges, Articles and More
Key to the growth of the organic and natural foods industry is education - both on the retail and consumer level. At Albert's, we have devised several educational support opportunities for our retail customers that can be of value to you and your shoppers.
Video Series
Albert’s Organics monthly video series is entitled Beneath the Soil. These monthly videos will cover questions from you, our customers, and discuss them in a relaxed video conversation. As with all the content we provide, we are confident that you will find this tool both helpful and enjoyable.
Organic College:
Albert’s Organics "The Organic College" is part of our series of educational outreaches, following the highly successful and award winning Organic Produce College. The Organic College provides extensive information on the organic industry including farming, food handling, manufacturing, as well as the art of retailing. The College is a compilation of 15 lessons covering topics ranging from understanding organic certification to learning about genetically modified foods, and much more.
Produce College:
The Albert's Organics "Organic Produce College" is a series specifically aimed at produce buyers, merchandisers, produce associates and managers, as well as store managers and owners. Of course, even if you are not directly involved with produce operations but simply wish to learn more about organic produce, we welcome you to participate. Our program focuses on the unique needs of organic produce operations and merchandising. Within our program, you will find twenty brief lessons that reflect much of what we have learned over the past 30 years about retailing organic produce successfully and profitably.
Meat College:
Albert's Organics is proud to present the 3rd in our series of online training programs - The Meat College. This training tool is the definitive guide to everything you need to know about Organic & Natural Meat. This course walks you through all aspects of the rules, regulations, and knowledge base involved in retailing organic and natural meats.
Organic Produce Handbook:
The Organic Produce Handbook, the definitive manual on the care, handling, and marketing of organic fresh produce. We feel like this one is a must for any produce department providing excellent training, whether it's for a new manager who already has produce experience, or for an associate who is just beginning in the field. The beauty with this manual is that you can download it, keep it handy on your computer for regular reference, or print out as many copies as you like for everyone in your department. The handbook covers 23 topics and we hope that it serves as a useful tool as you continue this amazing journey of working with organic fresh foods.
Albert's Organics Blog:
Fresh Perspectives - Fresh Perspectives is our very popular blog that keeps you up-to-date and engaged with the issues and events surrounding the organic and natural foods industry. We bring you a range of perspectives from around the blogosphere that not only cover the organic industry, but also cover the larger issues, concerns, and news facing our environment.
Merchandising Tips:
Twice per week, via our e-marketing newsletters, we send out to all of our retail customers an article featuring tips and strategies for successfully retailing organic fresh foods. These articles are written by Simcha Weinstein, both our Marketing Director and Retail Specialist, who has over 32 years experience in the Organic and Natural Foods industry. Over the past 11 years, since we began with these articles, they have proven to be an invaluable resource for our retail customers. To subscribe to our e-marketing newsletters, send an email to promotions@albertsorganics.com.
Signage Support:
To help you merchandise and market your retail operation, Albert’s has provided you with some custom designed POS materials that you can download, print and use in your store. These signs, posters, and banners will help you to visually communicate to your customers “the organic story” and help your shoppers see your retail operation as a destination point for organic and natural foods.
Retail Marketing Program:
Albert’s Organics Retail Marketing Program (RMP) is a dynamic, comprehensive, effective and time-proven marketing program for natural foods stores. The RMP provides a strong “specials program” featuring excellent value on key organic seasonal produce items supported by professional signage and a weekly newsletter filled with marketing and merchandising tips and strategies.
Ask the Experts:
At Albert’s we are available for any questions you have about product, retailing or the organic industry. Since we have been a leader in the organic industry since 1982, we have some of the finest and most talented expertise on staff that you will find anywhere in the country. We look forward to your questions.
